To accommodate the special concerns of particular departments, we have tailored The Write Start program. Six different on-site seminars contain the same content as The Write Start. What is different is the context. We have found that people understand and respond positively to examples and exercises that are similar to their own writing.
- Bottom Line Financial Writing
- The Write Start for Customer Service Reps
- The Write Start for Engineers and Scientists
- The Write Start for IT Professionals
- The Write Start for Sales Professionals
- Writing and Editing for Managers
Each workbook complements the course you choose. For example, financial professionals work with more than 40 examples typical of the financial environment. Sales professionals focus on letters to customers, proposals and e-mail messages to and from the field.
Most of our clients using our tailored seminars choose a two-day format with small group sessions on the second day. A one-day format is also available, however, for all of our seminars.
- Communicating financial information to non-financial staff.
- Increasing everyone’s comfort level with words vs. numbers.
- Presenting detailed information in an easy-to-read format.
Highlights:
The Write Start for Customer Service Reps
- Encouraging customer loyalty.
- Projecting a positive image especially when the news is negative.
- Sounding friendly, natural and professional.
Highlights:
The Write Start for Engineers and Scientists
- Choosing the right level of detail for every reader.
- Simplifying technical information for non-technical readers.
- Stressing what’s most important up front in the document.
Highlights:
The Write Start for IT Professionals
- Clarifying explanations for people unfamiliar with IT terminology.
- Reducing the time it takes to compose even short e-mails.
- Writing easy-to-follow procedures.
Highlights:
The Write Start for Sales Professionals
- Persuading customers without the face-to-face influence of body language and tone of voice.
- Controlling a wordy style.
- Emphasizing the benefits of a service or a product.
Highlights:
Writing and Editing for Managers
- Directing staff without sounding condescending or demanding.
- Convincing senior management in proposals and recommendations.
- Setting departmental writing standards to help reduce the need for editing.
Highlights:
