You simply can’t beat
Especially when —
What you write doesn’t meet senior management’s expectations.
An important proposal needs to WOW decision makers.
Your colleagues don’t act on information in your reports and emails.
Your confidence level is low anytime you have to put something in writing.
By focusing exclusively on the documents you create, we can help you improve your ability to write well every day. The process starts with your sending us a few unedited reports, emails, procedures, etc.—whatever you have to write for work. Based on our review, we prepare a Coaching Plan with specific objectives and a road map for working together.
No matter how many face-to-face or virtual consultations we schedule with you, you will also receive Personalized Coaching Critiques of new documents you write. Having something in print that you can refer to again and again is a real bonus when you’re working on similar writing responsibilities. Critiques, which are typically 2 or 3 pages, include possible revisions of some sections of your documents.
Although the emphasis of our coaching will vary depending on your writing strengths, we typically address seven subjects:
Grammar is included only if our assessment of your writing reveals a need for some review.
Enhancing Critical Documents
Need some WOW in a critical business document? We can help you with that. The process starts with a phone call or face-to-face appointment when you describe what the document must accomplish for you. Next, send us a draft, or even just your notes, and we determine the best action plan to achieve your objectives.
Here’s one success story:
Situation: An experienced sales leader (we’ll call him Tony) knew the proposal he had written just wasn’t strong enough to get him the business he wanted. Tony had lots of ideas that he could explain in conversation, but he struggled to turn his rough draft into something polished and persuasive.
Action: After a phone interview and reviewing the rough draft, our writing coach recommended a combination of face-to-face consultations and coaching by phone. She took information Tony provided to add powerful content as she edited the proposal. In reviewing the document together, Tony and his coach refined each point to zero in on the benefits he needed to highlight.
Result: Tony won the business! Plus, his client decided on an even larger contract than he had expected.
Typical documents we work with include proposals, procedures, manuals, announcements and newsletters.
Consultations are usually held at your office, but we can meet off-site if that’s better for you.
The amount of time we allot for each consultation depends on your schedule and what we want to accomplish. We might decide on 90 minutes, 2 hours or 3 hours.
The overall timeframe for consultations varies. For revising and editing one document, our work together may be completed in a few days or a couple of weeks. For strengthening your writing performance, we typically stretch out the timeframe to 1 or 2 months, giving you time to practice in between your appointments.